James Forbes-Robertson Is a Real American HeroBack to Blog
What’s EA Sports’ message this World Cup season?
Everyone can be a football fan—even the Americans, with their confusing alternate version, can join in the fun.
And, in this piece brought to you by James Forbes-Robertson, Wieden + Kennedy Amsterdam and Robert Jitzmark at Camp David, they do—with their football players and cheerleaders, techies and astronauts, cowboys and b-boys—everyone hits the field to rep for the Great American Melting Pot and compete for who will be the next American Hero.
Fifa—It’s in your hands.