Help Heal with #ForRMHC

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The Ronald McDonald House for Children has been helping sick kids heal with their families by their side since 1974.

DDB secured Pritzker Pavilion and partnered with PJ Fishwick at Cap Gun Collective and Dawn Guzowski at Whitehouse Post to produce this symphonious celebration spotlighting one of their children, 10 year old Chloe, as she expertly executes an emotional and advanced piece on piano, accompanied by rapper Rev. Run’s son Diggy, famous violinist Joshua Bell, Khari Parker on percussion and the Chicago Philharmonic accompanying.

Five cameras documented the event, which had just a few rehearsals before the live take—surprising audience members and RMHC staff with Chloe up on the big screen. Caleb at the Whitehouse in Chicago pieced together all of the footage and even Lebron James got in on the action.

With almost 200,000 views in just a few hours, the story is picking up steam and serves to remind us of the things we can accomplish when we come together.

“It’s about three things—Music. Family. Love.” #ForRMHC.

# DDB / Chicago #ForRMHC